Amazon says Exclusives store sales top $50 million in first year
Amazon Exclusives, the company’s platform for products not available anywhere elsewhere sets a $50 million in less than a year since its launch. The company, believes that the store serves as an important avenue for the retailer to get first dibs on new products that could be the next best-seller on the marketplace platform.
A box from Amazon.com is pictured on the porch of a house in Golden, Colorado in this file photo dated July 23, 2008. REUTERS/Rick Wilking
With such impressing sales, the company plans to expand the site, which will lists 10,000 products including a bluetooth-enabled “smart bag,” although it did not provide much details. As quoted “We do expect the broadening of the product categories and geographical expansion,” said Peter Sauerborn, director of business development at Amazon who leads the store.
Inorder to list your product through Exclusives the brand has to agree that Amazon will be the exclusive third party retailer for their product. In exchange they will get access to the Fulfillment by Amazon program.
Rival companies have also been putting up similar setups. Will this be the next big thing under Amazon, let’s just wait and see. Credits on info for this news http://www.reuters.com/